Join us for an evening with the authors of the book:
The New Fish- The Global History of Salmon Farming
Â
In The New Fish, they explore how farmed salmon became one of the world’s most profitable food productions, traveling along the Norwegian coastline and beyond to uncover the environmental, political, and ethical questions tied to this rapidly growing industry. Through investigative reporting and firsthand encounters with scientists, farmers, critics, and policymakers, they ask a crucial question: what are we really eating — and at what cost? During the event, they will present their key findings and include a short film that brings the realities of the industry to life.
Now available in Swedish! The first 20 registered guests will receive a signed copy of the book. Mackverket will also be providing sandwiches for the event, including a collab sandwich with GÃ¥rdsfisk. Come join us!
 'a much-needed review of the billion-dollar industry that is Norwegian salmon farming. But more than that it is also an equally exciting and well-written story about man´s cynical and at times mindless march towards domination over nature.’
Patrik Svensson – author of bestseller "The Book of Eels"
‘You will choke on your sushi. Exemplary researched and masterly written. This book is this year’s most important non-fiction publication.’
Morten Strøksnes – author of bestseller "Shark Drunk"
Simen Sætre is an investigative reporter published in many languages. He has written six books, on topics like the international chocolate industry, oil states, and a mole in the Norwegian army in Afghanistan. His thought-provoking books are highly acclaimed and has been nominated for several prizes.
Kjetil S. Østli is a journalist with the weekly magazine A-magasinet. He has received both the Arne Hestnes Prize and NTB’s Language Award, and has been approached by Norwegian publishers for many years. With Cops and Robbers Kjetil Østli finally made his début. This earned him another prize; the prestigious Brage Award.
To reach Patagonia’s Stockholm location by metro, take the Green Line (Tunnelbana) to Hötorget and exit toward Kungsgatan — the store is just a few minutes’ walk.
Alternatively, take the Red Line to Östermalmstorg and walk about 8–10 minutes southwest along Birger Jarlsgatan toward Kungsgatan to reach the store.
